How can I download the Bidding Conditions of the strategic partner selection processes?
Companies interested in participating in the processes must register through the electronic form “Registration” in the Current Calls section. Once the registration is completed, the participating company or consortium will receive an e-mail with the link to download the Bidding Conditions.
What is PROMPERÚ's investment range?
The investment range of PROMPERÚ is specified in the Bidding Conditions for the selection process. Considering this, the maximum amount to be invested will depend on the results of the evaluation of the proposal and the budget available in PROMPERÚ for such purpose.
What is the term of authorization for the use of the Peru Country Brand?
PROMPERÚ provides the authorized graphic material of its property, as well as the guidelines for the use of the Peru Country Brand, for the preparation of the graphic and/or audiovisual pieces of the cooperative campaign. The term of the authorization to use the Peru Country Brand is the same as the campaign execution term established in the approved technical and financial proposal. In no case can the term of such authorization exceed two (2) years from the execution date of the agreement.
Is it possible to apply for selection processes in multiple markets?
In the case of the selection process based on the evaluation and comparison of proposals, the scope of the proposal should be focused on a single market (country). However, the same bidder can submit individual proposals for each process of interest. In the case of the selection process under the "Open Window" modality, the scope of the proposal can be at a multi-market level (more than one market), for which the bidder must complete Attachments No. 1 and No. 3 for each target market.
What will be the notification date of the results, and what is the deadline for confirming participation once the notification is received?
Depending on the type of selection process, they will be as follows:
- Selection process based on the evaluation and comparison of proposals:
The results of the selection process are notified by the Committee via email to each of the participating companies on the date established in the process schedule. Similarly, in the same email, the Committee asks the participating companies if they maintain their interest in executing their proposal under the same terms in which it was selected, whether partially or totally, as well as under the terms established in these Bidding Conditions. The maximum term to confirm their interest is three (3) business days from the day following receipt of the inquiry. If the company fails to confirm its interest within this period, the Committee considers the proposal rejected. - Selection process under the "Open Window" modality:
The results of the process are notified by the Committee to the participating company via email within twenty (20) business days of receiving the proposal. Similarly, in the same email, the Committee asks the participating companies if they maintain their interest in executing their proposal under the same terms in which it was selected, whether partially or totally, as well as under the terms established in the Bidding Conditions. The maximum term to confirm their interest is three (3) business days from the day following receipt of the inquiry. If the company fails to confirm its interest within this period, the Committee considers the proposal rejected.
How do I submit my proposal?
The proposals must be submitted through the Virtual Window, within the deadline established in the process schedule.
The proposals must contain the following documentation:
- Company profile in PDF format (format provided by PROMPERÚ).
- Technical and financial proposal in Excel and PDF format (format provided by PROMPERÚ).
- Presentation in PDF format of the strategy, describing the joint advertising actions and/or complementary actions, as well as any other additional information considered appropriate to support the proposal. If the company deems it appropriate, it can include links to supporting resources (audio and/or explanatory videos) to facilitate the description of the presentation.
Documents a and b must be signed by the legal representative of the company who has the authority to execute the agreement.
Failure to submit any of the above documents results in the automatic disqualification of the proposal.
Once the proposal with the requested annexes has been submitted, the participating company must make sure, being liable for failure to do so, that it has received an email confirmation from PROMPERÚ.
Those proposals received that have not complied with the prior "Participant Registration" are not considered.
Is any type of bonus awarded to bidders during the proposal evaluation?
In the event that the participating company has expressly included in its proposal the implementation of additional advertising at no cost to PROMPERÚ, indicating the word ''Bonus'' in the action(s) included as a bonus, an additional bonus is awarded to the total score of the technical evaluation obtained. The maximum score to be assigned is ten (10) points, based on the reach of the proposed advertising. This additional bonus does not apply to organic advertising actions on social media that do not involve advertising investment on the platforms.
The minimum passing score for the technical evaluation is seventy (70) points. Proposals that do not reach this score are disqualified. The maximum score that can be obtained is one hundred ten (110) points, including the aforementioned bonuses.
What markets can I consider in my proposal?
You can find the details of the target market(s), as well as the prioritized cities, target audience, prioritized segments and prioritized regions of Peru, in the TARGET MARKET SEGMENT section, specified in the Bidding Conditions of each strategic alliance selection process.
The scope of strategic alliances can be focused on a single market (country) per process if they are made with wholesale tour operators, tour operators and travel agencies, both physical and online (OTA), or on a multi-market level (more than one market) if they are made with international airlines, as well as consortium between two international airlines, or between an international airline and a wholesale tour operators, tour operators and travel agencies, both physical and online (OTAs) .